Selected work
Ad intelligence SaaS
Refractr AI
E-commerce brands waste ad spend validating products and campaigns by hand.
Live
Next.js · Supabase · Stripe · Gemini / OpenAI
(01)
The build
Refractr AI centres on an ad library: a searchable collection of ads enriched with product-validation metrics, so a brand can judge what is worth pursuing before committing spend. Third-party data enrichment feeds those metrics instead of manual research.
On top of the library, the platform generates strategy briefs with AI — using Gemini and OpenAI models — turning raw ad data into something a marketer can act on directly. Billing is credit-based through Stripe, so cost tracks usage.
The build also covered full technical SEO across the site. Refractr AI is live as a SaaS today.
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Screens
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